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pourquoi les ventes record de 2018 pourraient faire chuter l'action Apple en 2019 et 2020<\/title>\n<meta name=\"description\" content=\"Les ventes record d'iPhone X ne sont peut-\u00eatre pas une si bonne nouvelle que cela pour Apple sur le long-terme, estime une \u00e9tude de New Street Research.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.phonandroid.com\/iphone-x-pourquoi-les-ventes-record-de-2018-pourraient-faire-chuter-laction-apple-en-2019-et-2020.html\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"iPhone X : pourquoi les ventes record de 2018 pourraient faire chuter l'action Apple en 2019 et 2020\" \/>\n<meta property=\"og:description\" content=\"Les ventes record d'iPhone X ne sont peut-\u00eatre pas une si bonne nouvelle que cela pour Apple sur le 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Kuniye

{"id":2171515,"date":"2018-08-21T10:38:39","date_gmt":"2018-08-21T08:38:39","guid":{"rendered":"https:\/\/www.phonandroid.com\/?p=2171515"},"modified":"2022-06-17T14:28:13","modified_gmt":"2022-06-17T12:28:13","slug":"iphone-x-pourquoi-les-ventes-record-de-2018-pourraient-faire-chuter-laction-apple-en-2019-et-2020","status":"publish","type":"post","link":"https:\/\/www.phonandroid.com\/iphone-x-pourquoi-les-ventes-record-de-2018-pourraient-faire-chuter-laction-apple-en-2019-et-2020.html","title":{"rendered":"iPhone X : pourquoi les ventes record de 2018 pourraient faire chuter l’action Apple en 2019 et 2020"},"content":{"rendered":"

Le succ\u00e8s des iPhone X en 2018 pourrait se convertir en ventes catastrophiques en 2019 et 2020 selon une \u00e9tude de New Street Research. Le prix des iPhone X et iPhone 8 et leur taux de satisfaction devraient provoquer un renouvellement moins rapide, et impacter n\u00e9gativement les ventes sur deux ans. L'\u00e9tude pr\u00e9voit \u00e9galement que la sortie du mod\u00e8le LCD moins cher n'aura que peu d'impact sur les ventes. R\u00e9sultat :\u00a0l'impact sur le cours de\u00a0l'action\u00a0Apple serait n\u00e9gatif sur le long terme !<\/strong><\/p>\n

$\"iphone$ <\/p>\n

On le sait, avec Apple, il faut se m\u00e9fier des pronostics – la firme a su \u00e0 maintes reprises faire mentir ceux qui pariaient sur des contre-performances de la marque. En particulier avec l'iPhone X, dont on s'attendait, \u00e0 cause de son prix tr\u00e8s \u00e9lev\u00e9 et d'une concurrence Android \u00e0 la fois fournie et cr\u00e9ative, plut\u00f4t \u00e0 un semi-\u00e9chec qu'\u00e0 un v\u00e9ritable franc succ\u00e8s commercial. Pourtant les iPhone X, comme les iPhone 8 et 8 Plus d'ailleurs se vendent tr\u00e8s bien, et ont pouss\u00e9 la capitalisation boursi\u00e8re d'Apple au-del\u00e0 de la barre symbolique des 1000 milliards de dollars<\/a> – une premi\u00e8re historique. Cela \u00e9tant, certains experts comme New Street Research, rappellent que nous ne sommes que dans le premier “round” d'une bataille.<\/p>\n