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{"id":400256,"date":"2017-02-09T16:39:40","date_gmt":"2017-02-09T15:39:40","guid":{"rendered":"https:\/\/www.phonandroid.com\/?p=400256"},"modified":"2017-02-17T13:29:42","modified_gmt":"2017-02-17T12:29:42","slug":"apple-prend-92-profits-marche-entier-grace-marges-enormes","status":"publish","type":"post","link":"https:\/\/www.phonandroid.com\/apple-prend-92-profits-marche-entier-grace-marges-enormes.html","title":{"rendered":"Apple prend 92% des profits du march\u00e9 entier gr\u00e2ce \u00e0 ses marges \u00e9normes"},"content":{"rendered":"

Apple a \u00e9t\u00e9 vivement critiqu\u00e9 en 2016 suite \u00e0 la pr\u00e9sentation des iPhone 7, qui n'\u00e9taient pas aussi innovants que ce qu'esp\u00e9raient ses fans. Toutefois, cela ne l'a pas emp\u00each\u00e9 d'enregistrer une tr\u00e8s belle ann\u00e9e… et de repr\u00e9senter 92% des profits enregistr\u00e9s sur le march\u00e9 des smartphones dans le monde fin 2016, gr\u00e2ce \u00e0 ses marges toujours aussi abusives.<\/strong><\/p>\n

\"Apple<\/p>\n

Cela fait des ann\u00e9es qu'Apple a boulevers\u00e9 le march\u00e9 des mobiles en s'y imposant avec l'iPhone, et particuli\u00e8rement l'iPhone 3G. Depuis, le constructeur perd tout de m\u00eame peu \u00e0 peu de sa superbe, n'innovant pas assez aux go\u00fbts de certains de ses anciens fans.<\/p>\n

La pr\u00e9sentation de l'iPhone 7 aura fait retentir cette pens\u00e9e, nombreux \u00e9tant ceux \u00e0 accueillir avec d\u00e9dain le retrait de la prise jack et le manque d'innovation. Pourtant, cela n'a pas emp\u00each\u00e9 Apple d'enregistrer un 4\u00e8me trimestre 2016 excellent<\/a>, et de surpasser ses concurrents.<\/p>\n