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Cr\u00e9dits : Unsplash<\/figcaption><\/figure>\n

Il y a 10\u00a0ans, Apple valait 300\u00a0milliards de dollars. Une somme certes colossale, mais visiblement pas assez pour Tim Cook. Apr\u00e8s l\u2019arriv\u00e9e de ce dernier \u00e0 la t\u00eate de la firme, celle-ci a \u00e9t\u00e9 la premi\u00e8re \u00e0 d\u00e9passer le cap du millier de milliards de dollars<\/strong> en 2018, puis, seulement deux ans plus tard, des 2000 milliards de dollars. Une croissance exponentielle qui n\u2019est pas pr\u00eate de s\u2019arr\u00eater, puisque des experts pr\u00e9disent d\u00e9j\u00e0 que le prochain palier des 3000 milliards sera franchi d\u2019ici fin 2021<\/strong>.<\/p>\n

Principal responsable de ce nouveau record : l\u2019iPhone\u00a012<\/strong>, dont la demande est si forte qu\u2019Apple est oblig\u00e9 d\u2019augmenter sa production<\/a>. Daviel Ives et Strecker Backe, analystes chez Wedbush, estiment qu\u2019au vu des tendances actuelles, la firme de Cupertino pourrait \u00e9couler 240\u00a0millions d\u2019unit\u00e9s<\/strong>, avec une possibilit\u00e9 d\u2019atteindre les 250\u00a0millions. Si ces pr\u00e9visions s\u2019av\u00e8rent correctes, Apple battrait son record de 231\u00a0millions de smartphones vendus en 2015<\/strong>.<\/p>\n

\u00c0 lire \u00e9galement \u2014 Apple perd 75\u00a0milliards de dollars de valeur en un jour et vaut moins que Google, Amazon ou Microsoft<\/a><\/strong><\/p>\n