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Kuniye

{"id":2140118,"date":"2018-03-13T20:01:38","date_gmt":"2018-03-13T19:01:38","guid":{"rendered":"https:\/\/www.phonandroid.com\/?p=2140118"},"modified":"2018-03-13T20:01:38","modified_gmt":"2018-03-13T19:01:38","slug":"smartphones-doccasion-pourquoi-100-millions-de-mobiles-dorment-dans-des-tiroirs","status":"publish","type":"post","link":"https:\/\/www.phonandroid.com\/smartphones-doccasion-pourquoi-100-millions-de-mobiles-dorment-dans-des-tiroirs.html","title":{"rendered":"Smartphones d’occasion : pourquoi 100 millions de mobiles dorment encore dans des tiroirs ?"},"content":{"rendered":"

Une \u00e9tude Recommerce Group et Kantar TNS sur le march\u00e9 du smartphone d'occasion en France r\u00e9v\u00e8le que seul 20% des Fran\u00e7ais revendent leur mobile, alors que 71% serait int\u00e9ress\u00e9 par la revente. Les propri\u00e9taires de smartphones r\u00e9cents ont en effet tendance \u00e0 garder au final leur ancien appareil, en partie \u00e0 cause de craintes pour leurs donn\u00e9es personnelles. L'\u00e9tude met \u00e9galement en lumi\u00e8re le potentiel du march\u00e9 des smartphones<\/strong>\u00a0reconditionn\u00e9s.<\/b><\/p>\n

$\"smartphones$ <\/p>\n

Votre ou vos anciens smartphones dorment-ils comme 100 millions d'entre-eux dans un tiroir ? Ce chiffre \u00e9lev\u00e9 est en fait issu d'un rapport parlementaire de 2016. Une \u00e9tude\u00a0Recommerce Group et Kantar TNS explore les raisons de ce gaspillage, et la relative atonie du march\u00e9 de l'occasion.\u00a0Parmi les Fran\u00e7ais qui ont chang\u00e9 de mobile au cours des 12 derniers mois, seulement 20% l\u2019ont revendu dont 11% \u00e0 des professionnels. Les Fran\u00e7ais changent souvent de mobile : 37% l'on fait au cours des 12 derniers mois dont 45% chez les 16-34 ans. Et 25% ont l'intention de le faire dans les 6 prochains mois.<\/p>\n