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{"id":292016,"date":"2016-10-06T17:32:27","date_gmt":"2016-10-06T15:32:27","guid":{"rendered":"https:\/\/www.phonandroid.com\/?p=292016"},"modified":"2022-11-03T09:19:23","modified_gmt":"2022-11-03T08:19:23","slug":"opinion-google-pixel-deception-trop","status":"publish","type":"post","link":"https:\/\/www.phonandroid.com\/opinion-google-pixel-deception-trop.html","title":{"rendered":"Opinion : Google Pixel, la d\u00e9ception de trop !"},"content":{"rendered":"

Google a pr\u00e9sent\u00e9 en d\u00e9but de semaine ses nouveaux Pixel et Pixel XL,\u00a0 <\/span>deux smartphones qui incarnent le renouveau de la firme de Mountain View. L'entreprise veut d\u00e9sormais des produits “Made by Google” estampill\u00e9s de son logo. Finis les Nexus, place aux Pixel. H\u00e9las, c'est la d\u00e9ception de trop !<\/b><\/p>\n

\"google<\/p>\n

C'\u00e9tait certainement l'annonce la plus attendue de l'ann\u00e9e pour les fans d'Android. Chaque ann\u00e9e, au mois d'octobre, les nouveaux Nexus sont tr\u00e8s attendus. Certains diront qu'ils sont r\u00e9serv\u00e9s aux geeks, je pr\u00e9f\u00e8re dire que les passionn\u00e9s appr\u00e9cient.<\/p>\n

Les Nexus n'\u00e9taient clairement pas faits pour s\u00e9duire Mme Michu. Les ventes affich\u00e9es sont loin d'\u00eatre celles des mod\u00e8les phares de Samsung mais l\u00e0 n'\u00e9tait pas le but. D'ailleurs la politique de distribution de Google n'avait rien \u00e0 voir avec le matraquage de Samsung ou Apple.\u00a0Les Nexus c'est termin\u00e9. Un grand cadre de Google avait promis que l'on se souviendrait du 4 octobre 2016. En effet, on se souviendra de cette date, mais on aurait pr\u00e9f\u00e9r\u00e9 l'oublier.<\/p>\n

Le 4 octobre 2016, Google a pr\u00e9sent\u00e9 les Pixel et Pixel XL<\/a>, deux nouveaux smartphones qui marquent un grand pas dans l'histoire de la marque. Jusqu'\u00e0 maintenant Google n'avait pas de strat\u00e9gie produit en tant que telle, se d\u00e9finissant elle-m\u00eame comme une entreprise qui travaille sur du logiciel.<\/p>\n

Pour la premi\u00e8re fois, Google se lance donc dans le mat\u00e9riel avec ses produits “Made by Google”<\/strong> : Pixel, Pixel XL, Google Wifi, Google Home etc. Les plus attendus de ces produits \u00e9taient bien \u00e9videmment les smartphones. Car proposer des produits maison est la vraie r\u00e9volution de Google<\/a> qui compte bien bouleverser le march\u00e9 des smartphones.<\/p>\n

\"google<\/p>\n

Comment ? En proposant les meilleurs produits Android qui soient, offrant la meilleure exp\u00e9rience utilisateur car optimis\u00e9s de A \u00e0 Z par Google tant d'un point de vue logiciel que mat\u00e9riel. Un grand pas en avant donc puisque la conception des Nexus \u00e9tait auparavant confi\u00e9e \u00e0 d'autres constructeurs comme LG, Samsung, Huawei ou encore HTC.<\/p>\n

Le projet est donc ambitieux, mais selon les observateurs, les Google Pixel sont d'excellents smartphones. Oui mais voil\u00e0, pour le fan d'Android que je suis, et que vous \u00eates certainement, ce renouveau est la d\u00e9ception de trop<\/strong>. Je m'explique.<\/p>\n