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{"id":284966,"date":"2016-07-27T10:53:10","date_gmt":"2016-07-27T08:53:10","guid":{"rendered":"https:\/\/www.phonandroid.com\/?p=284966"},"modified":"2021-04-09T09:16:48","modified_gmt":"2021-04-09T07:16:48","slug":"iphone-catastrophe-apple-ventes-effondrent-15-pourcent","status":"publish","type":"post","link":"https:\/\/www.phonandroid.com\/iphone-catastrophe-apple-ventes-effondrent-15-pourcent.html","title":{"rendered":"iPhone : catastrophe pour Apple, les ventes s’effondrent de 15% !"},"content":{"rendered":"

Apple vient tout juste de pr\u00e9senter ses r\u00e9sultats officiels pour le 3\u00e8me trimestre 2016. Catastrophe pour la marque, les ventes d\u2019iPhone s\u2019effondrent de 15% entra\u00eenant l\u2019ensemble des r\u00e9sultats vers le fond. Le chiffre d\u2019affaires et les b\u00e9n\u00e9fices ont aussi d\u00e9gringol\u00e9.<\/strong><\/p>\n

\"iphone<\/p>\n

Petite pr\u00e9cision avant de commencer, le 3\u00e8me trimestre chez Apple correspond en r\u00e9alit\u00e9 au 2\u00e8me trimestre de l\u2019ann\u00e9e. La marque \u00e0 la Pomme a donc annonc\u00e9 officiellement ses r\u00e9sultats et ils ne sont pas bons.<\/p>\n

Les analystes avaient pr\u00e9dit une chute des ventes d\u2019iPhone. Ils avaient vu juste, m\u00eame si la baisse est moins importante qu\u2019annonc\u00e9. C\u2019est le deuxi\u00e8me revers de la marque cette ann\u00e9e apr\u00e8s une premi\u00e8re d\u00e9gringolade au premier trimestre.<\/p>\n

Ainsi, l\u2019iPhone s\u2019est vendu \u00e0 40,40 millions d\u2019exemplaires<\/strong> entre avril et juin. C\u2019est 15% de ventes en moins par rapport \u00e0 2015 mais c\u2019est un tout petit peu mieux que les pr\u00e9visions des analystes qui annon\u00e7aient 40,02 millions d\u2019iPhones vendus.<\/p>\n