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{"id":2477015,"date":"2022-07-28T13:19:14","date_gmt":"2022-07-28T11:19:14","guid":{"rendered":"https:\/\/www.phonandroid.com\/?p=2477015"},"modified":"2022-07-28T17:53:17","modified_gmt":"2022-07-28T15:53:17","slug":"google-reporte-de-nouveau-le-blocage-des-cookies-tiers-dans-chrome-a-2024","status":"publish","type":"post","link":"https:\/\/www.phonandroid.com\/google-reporte-de-nouveau-le-blocage-des-cookies-tiers-dans-chrome-a-2024.html","title":{"rendered":"Google reporte de nouveau le blocage des cookies tiers dans Chrome \u00e0 2024"},"content":{"rendered":"

Google a une nouvelle fois report\u00e9 le blocage des cookies tiers sur Chrome, donnant ainsi aux \u00e9diteurs, aux d\u00e9veloppeurs et aux annonceurs une plus grande marge de man\u0153uvre pour innover en faveur d'un \u00e9cosyst\u00e8me num\u00e9rique anti-tra\u00e7age et respectueux de la vie priv\u00e9e.<\/strong><\/p>\n

\"Cookies\"<\/p>\n

En 2020, le g\u00e9ant du Web avait annonc\u00e9 son initiative Privacy Sandbox en 2020<\/a>. Google souhaitait rendre obsol\u00e8tes les cookies de tracking \u00e9mis principalement par les serveurs publicitaires<\/strong> en cr\u00e9ant un espace virtuel o\u00f9 seraient rassembl\u00e9es les informations utiles pour la personnalisation des bandeaux d\u2019ici 2022, mais le projet a finalement \u00e9t\u00e9 report\u00e9 en 2023<\/a> afin de laisser plus de temps \u00e0 Google pour trouver des alternatives.<\/p>\n

Ce d\u00e9lai suppl\u00e9mentaire n\u2019aura visiblement pas \u00e9t\u00e9 assez long, puisque Google vient d\u2019annoncer un nouveau report. Finalement, la soci\u00e9t\u00e9 ne mettra pas fin \u00e0 la prise en charge des cookies tiers avant au moins la seconde moiti\u00e9 de 2024<\/strong>.<\/p>\n