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{"id":2247406,"date":"2019-08-23T10:06:48","date_gmt":"2019-08-23T08:06:48","guid":{"rendered":"https:\/\/www.phonandroid.com\/?p=2247406"},"modified":"2022-06-27T15:49:45","modified_gmt":"2022-06-27T13:49:45","slug":"changer-de-smartphone-55-des-consommateurs-preferent-desormais-attendre-entre-3-et-5-ans","status":"publish","type":"post","link":"https:\/\/www.phonandroid.com\/changer-de-smartphone-55-des-consommateurs-preferent-desormais-attendre-entre-3-et-5-ans.html","title":{"rendered":"Changer de smartphone : 55% des consommateurs pr\u00e9f\u00e8rent d\u00e9sormais attendre entre 3 et 5 ans"},"content":{"rendered":"

On change de smartphone de moins en moins souvent : c'est ce que semble confirmer une \u00e9tude r\u00e9alis\u00e9e aux Etats-Unis par l'op\u00e9rateur virtuel Ting. Ainsi le cycle de renouvellement passerait de 2 ans \u00e0 entre 3 et 5 ans pour une majorit\u00e9 de consommateurs.<\/strong><\/p>\n

\"\"<\/p>\n

L'op\u00e9rateur virtuel am\u00e9ricain Ting a command\u00e9 une \u00e9tude pour mieux comprendre les pratiques des consommateurs en mati\u00e8re de changement de mobile. Nous vous avons d\u00e9j\u00e0 parl\u00e9 de ses conclusions autour de la prise jack – dont la disparition ne semble plus poser probl\u00e8me<\/a> \u00e0 une \u00e9crasante majorit\u00e9 d'acheteurs. Mais les conclusions de l'\u00e9tude – r\u00e9alis\u00e9 \u00e0 partir d'un \u00e9chantillon de plus de 3600 r\u00e9pondants – en mati\u00e8re de cycle de renouvellement valent \u00e9galement le d\u00e9tour.<\/p>\n