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Pour vous donner un exemple, il y a dix ans, pour lancer un service de streaming musical, vous auriez sans doute du enr\u00f4ler une dizaine du prescripteurs pour r\u00e9colter le meilleur des nouveaut\u00e9s. Aujourd'hui, vous avez plut\u00f4t int\u00e9r\u00eat \u00e0 \u00e9laborer\u00a0un syst\u00e8me intelligent qui peut apprendre \u00e0 partir du monde r\u00e9el ce que les auditeurs seront les plus nombreux \u00e0 aimer et qui vous aidera \u00e0 pr\u00e9dire qui sera la prochaine Adele.<\/p>\n

En prime, c'est un processus beaucoup moins \u00e9litiste et beaucoup plus d\u00e9mocratique permettant aux auditeurs de d\u00e9couvrir la prochaine grande star \u00e0 travers leurs go\u00fbts collectifs et non par le biais des pr\u00e9f\u00e9rences individuelles de quelques privil\u00e9gi\u00e9s<\/p><\/blockquote>\n

Une attaque assez ironique quand on sait que Google Play Musique propose \u00e9galement ses\u00a0propres stations radio qui ne reposent pas seulement sur un algorithme mais \u00e9galement sur une \u00e9quipe d'experts parmi lesquels on retrouve des DJ<\/strong>, des musiciens et des journalistes musicaux et que c'est justement l\u00e0 dessus que repose la valeur ajout\u00e9e de son service d'apr\u00e8s Google.<\/p>\n

De son c\u00f4t\u00e9, la pomme avait d\u00e9j\u00e0 d\u00e9clar\u00e9 lors du lancement d'Apple Music que les algorithmes \u00e0 eux seuls ne suffisent pas \u00e0 offrir un service satisfaisant en raison de leur caract\u00e8re pr\u00e9visible et qu'il \u00e9tait donc pr\u00e9f\u00e9rable de prendre le meilleur des deux pour ensuite les combiner en un seul et m\u00eame service. On notera, au passage, qu'Apple Music fera prochainement son arriv\u00e9e sur Android.<\/p>\n