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Kuniye

{"id":333644,"date":"2017-01-27T15:45:11","date_gmt":"2017-01-27T14:45:11","guid":{"rendered":"https:\/\/www.phonandroid.com\/?p=333644"},"modified":"2022-04-25T08:48:47","modified_gmt":"2022-04-25T06:48:47","slug":"alphabet-maison-mere-google-decoit-5-33-milliards-dollars-benefice-net","status":"publish","type":"post","link":"https:\/\/www.phonandroid.com\/alphabet-maison-mere-google-decoit-5-33-milliards-dollars-benefice-net.html","title":{"rendered":"Alphabet, maison m\u00e8re de Google, d\u00e9\u00e7oit avec 5,33 milliards de dollars de b\u00e9n\u00e9fice net"},"content":{"rendered":"

Le d\u00e9but d'ann\u00e9e est toujours le moment pour les entreprises du march\u00e9 de la high-tech de d\u00e9voiler le bilan de leur dernier trimestre. Au quatri\u00e8me trimestre 2016, Alphabet, maison-m\u00e8re de Google, enregistrait 5,33 milliards de dollars de b\u00e9n\u00e9fice net. Trop peu s'exclament alors les investisseurs, qui attendaient bien plus du g\u00e9ant de la high-tech.<\/strong><\/p>\n

$\"alphabet$ <\/p>\n

Le march\u00e9 de la high-tech est certainement l'un des march\u00e9s les plus complexes, mais aussi les plus gratifiants. La plus petite entreprise d'hier peut rapidement devenir le mastodonte de demain, et s'\u00e9craser monumentalement le jour d'apr\u00e8s.<\/p>\n

L'un des plus grands exemples de cela n'est autre que Google, qui a r\u00e9cemment d\u00fb cr\u00e9er Alphabet, une maison m\u00e8re<\/a>, afin de consolider plus logiquement l'int\u00e9gralit\u00e9 de ses projets. Car le petit moteur de recherche est devenu grand, et est devenu l'un des plus grands touche-\u00e0-tout du web.<\/p>\n

Aujourd'hui, la grande entit\u00e9 du web et de la tech a publi\u00e9 ses r\u00e9sultats pour le dernier trimestre 2016. Des r\u00e9sultats dont se f\u00e9licite Ruth Porat, sa directrice financi\u00e8re, et \u00e0 raison : elle r\u00e9alis\u00e9 un chiffre d'affaires de 26,064 milliards de dollars, en hausse de 22%<\/strong> comparativement \u00e0 l'ann\u00e9e derni\u00e8re.<\/p>\n

Plus encore, son b\u00e9n\u00e9fice net s'\u00e9l\u00e8ve \u00e0 5,333 milliards de dollars, en progression comparativement au dernier trimestre. Sa marge op\u00e9rationnelle s'est elle maintenue \u00e0 25%. Sur la totalit\u00e9 de l'ann\u00e9e 2016, Alphabet enregistre un chiffre d'affaires de 90,272 milliards de dollars, en hausse de 20,4% comparativement \u00e0 2015, pour un b\u00e9n\u00e9fice net de 19,478 milliards<\/strong>.<\/p>\n

Et pourtant, le cours de l'action alphabet a baiss\u00e9 de 2%<\/strong> suite \u00e0 cette annonce. Pourquoi ? Tout simplement car ses investisseurs s'attendaient \u00e0 un b\u00e9n\u00e9fice plus \u00e9lev\u00e9. Il est vrai que le premier million est toujours le plus difficile…<\/p>\n

Bref, au-del\u00e0 des consid\u00e9rations du haut monde de la finance, Alphabet continue de tirer l'essentiel de ses revenus (69%) sur la publicit\u00e9 de ses sites. On remarque toutefois que l'entreprise commence \u00e0 se pr\u00e9parer \u00e0 payer plus d'imp\u00f4ts, Le g\u00e9ant pr\u00e9voit-il que son affaire en cours en Europe tourne au vinaigre ?<\/p>\n