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Source : 123rf<\/figcaption><\/figure>\n

La radio traditionnelle en FM<\/strong>, utilis\u00e9e depuis des d\u00e9cennies, repose sur la diffusion hertzienne analogique<\/strong>. Cependant, une nouvelle technologie appel\u00e9e DAB+<\/strong> (Digital Audio Broadcasting) gagne du terrain. Cette derni\u00e8re, obligatoire dans les voitures neuves depuis 2020<\/a>, offre une meilleure qualit\u00e9 sonore, \u00e9limine les interf\u00e9rences et permet de rester sur la m\u00eame station sans interruption, m\u00eame lors de longs trajets en voiture.<\/p>\n

Actuellement, environ 62 % du territoire fran\u00e7ais est couvert par le DAB+<\/strong>. Selon l'Arcom, dans son Livre Blanc de la Radio de juin 2024, ce chiffre devrait atteindre 70 % d'ici 2033<\/strong>. Selon ce m\u00eame rapport, en 2023, 20 % des auditeurs \u00e9coutaient d\u00e9j\u00e0 la radio via des supports num\u00e9riques, ce qui repr\u00e9sente une augmentation de 63 % en cinq ans<\/strong>.<\/p>\n

Les chiffres de l'Arcom montrent que plus de 9 millions de Fran\u00e7ais \u00e9coutaient la radio quotidiennement via Internet en 2023, soit 17 % de la population<\/strong>, contre 11 % en 2015. Cette tendance indique un basculement progressif vers l'\u00e9coute num\u00e9rique. Elle est motiv\u00e9e par la modernisation des \u00e9quipements et des v\u00e9hicules modernes qui int\u00e8grent des syst\u00e8mes comme Android Auto<\/a> ou Apple CarPlay, m\u00eame si de nombreux constructeurs ne veulent pas de ce dernier<\/a>.<\/p>\n