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{"id":2579531,"date":"2024-03-04T08:10:16","date_gmt":"2024-03-04T07:10:16","guid":{"rendered":"https:\/\/www.phonandroid.com\/?p=2579531"},"modified":"2024-03-04T05:13:35","modified_gmt":"2024-03-04T04:13:35","slug":"apple-car-on-sait-peut-etre-pourquoi-le-projet-de-voiture-electrique-a-ete-annule","status":"publish","type":"post","link":"https:\/\/www.phonandroid.com\/apple-car-on-sait-peut-etre-pourquoi-le-projet-de-voiture-electrique-a-ete-annule.html","title":{"rendered":"Apple Car : on sait peut-\u00eatre pourquoi le projet de voiture \u00e9lectrique a \u00e9t\u00e9 annul\u00e9"},"content":{"rendered":"

Apple aurait abandonn\u00e9 l\u2019id\u00e9e de cr\u00e9er sa propre voiture \u00e9lectrique, et un nouveau rapport du journaliste Mark Gurman vient peut-\u00eatre de r\u00e9v\u00e9ler ce qui a motiv\u00e9 cette d\u00e9cision surprenante en interne.<\/strong><\/p>\n

\"Apple<\/p>\n

Si Apple est connu pour ses innovations dans plusieurs domaines\u00a0comme les smartphones ou les ordinateurs. Cependant, l\u2019entreprise n\u2019aurait pas r\u00e9ussi \u00e0 trouver la bonne formule pour s\u2019ins\u00e9rer sur le march\u00e9 des v\u00e9hicules \u00e9lectriques.<\/strong> Apr\u00e8s des ann\u00e9es de recherche et de d\u00e9veloppement, l'entreprise aurait finalement mis un terme \u00e0 cet ambitieux projet la semaine derni\u00e8re.<\/a><\/p>\n

Alors qu'est-ce qui n'a pas fonctionn\u00e9 ? Selon Mark Gurman, de Bloomberg, l'exc\u00e8s de confiance et les attentes irr\u00e9alistes d'Apple ont vou\u00e9 le projet \u00e0 l'\u00e9chec d\u00e8s le d\u00e9part. L'entreprise pensait pouvoir cr\u00e9er une meilleure voiture que Tesla et le reste de l'industrie automobile, mais elle a sous-estim\u00e9 la complexit\u00e9 et les d\u00e9fis du march\u00e9.<\/strong><\/p>\n