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Elon Musk a annonc\u00e9 que Twitter\/X pourrait bient\u00f4t devenir payant pour tous les utilisateurs.<\/strong><\/p>\n

\"\"<\/p>\n

Depuis qu\u2019il a repris les r\u00eanes de Twitter, chaque d\u00e9cision d\u2019Elon Musk est scrut\u00e9e \u00e0 la loupe et, le plus souvent, critiqu\u00e9e. Il faut dire que le milliardaire a licenci\u00e9 plus de 6\u2009000 employ\u00e9s tout de suite apr\u00e8s avoir rachet\u00e9 l\u2019entreprise, ce qui repr\u00e9sente un \u00e9cr\u00e9mage de plus de 80 % des effectifs<\/strong> de l\u2019entreprise. Cette r\u00e9duction de la masse salariale n\u2019a pas eu l\u2019effet escompt\u00e9, puisqu\u2019en juin 2023, les experts estimaient que X\/Twitter a perdu 2\/3 de sa valeur depuis le rachat<\/a>.<\/p>\n

\u00c0 lire \u2014 <\/strong>X : les tweets seront d\u00e9finitivement de l\u2019histoire ancienne d\u2019ici le 29 septembre<\/strong><\/a><\/p>\n

Dans ces conditions, il est plus que jamais n\u00e9cessaire de rentabiliser le faramineux investissement de 44 milliards $.<\/a> Le chef Twit a bien essay\u00e9 de lancer en grande pompe une version revue et corrig\u00e9e de l\u2019abonnement Twitter Blue. Ce dernier offre la possibilit\u00e9 de r\u00e9diger des tweets de 25\u2009000 caract\u00e8res, ou encore de modifier vos tweets ou de voir moins de publicit\u00e9s, mais le succ\u00e8s commercial n\u2019est pas au rendez-vous. Selon Mashable, le service Premium X, anciennement Twitter Blue, ne compte que 650\u2009000 abonn\u00e9s environ en avril 2023<\/strong>.<\/p>\n