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Kuniye

Cr\u00e9dits : SFR<\/figcaption><\/figure>\n

SFR vient d'\u00e9coper d'une grosse sanction de la part de Bercy. Et ce n'est peut \u00eatre que le d\u00e9but. Le fisc ordonne en effet \u00e0 l'op\u00e9rateur un redressement fiscal de 245 millions d'euros, pour la seule ann\u00e9e 2016. Mais les agents planchent d\u00e9j\u00e0 sur l'ann\u00e9e 2017 et il semble que ce ne soit que le d\u00e9but des ennuis, car l'op\u00e9rateur pourrait devoir rembourser un montant total estim\u00e9 \u00e0 420 millions d'euros. En cause, l'option SFR Presse<\/strong>, et un tour de passe-passe fiscal dont l'op\u00e9rateur a visiblement ind\u00fbment profit\u00e9.<\/p>\n

Pour bien comprendre, il faut revenir au mois d'avril 2016. A l'\u00e9poque, l'op\u00e9rateur annonce que l'option SFR Presse qui donne acc\u00e8s \u00e0 un kiosque de journaux num\u00e9riques, serait offerte \u00e0 la plupart de ses abonn\u00e9s. Sur leur facture, les clients peuvent alors voir l'option factur\u00e9e la bagatelle de 19,99 euros par mois (elle co\u00fbte aujourd'hui 5 \u20ac), suivie d'une remise de 19,99 euros qui annule donc de facto le prix de l'option pour l'op\u00e9rateur. Il \u00e9tait pourtant possible d'afficher un prix de l'option \u00e0 0 euros sur la facture des clients.<\/p>\n

Or, si SFR a proc\u00e9d\u00e9 ainsi, ce n'\u00e9tait visiblement pas sans arri\u00e8res-pens\u00e9es. Comme le confirme le redressement fiscal de l'op\u00e9rateur, il s'agissait d'une m\u00e9thode d'optimisation fiscale qui permettait donc \u00e0 SFR de payer moins d'imp\u00f4ts. Ou pour \u00eatre pr\u00e9cis, moins de TVA. L'option au prix cons\u00e9quent est en effet \u00e9ligible \u00e0 un taux de 2,1 % alors que le forfait est soumis \u00e0 un taux de 20 %. L'inclusion d'un taux diff\u00e9rent dans le forfait introduit une complexit\u00e9 qui permet de faire passer une partie des sommes per\u00e7ues dans le cadre de l'abonnement sur ce taux.<\/p>\n

Lire \u00e9galement : SFR Presse – une grosse \u00ab embrouille \u00bb pour 60 millions de consommateurs<\/a><\/strong><\/p>\n

Ainsi SFR serait parvenu \u00e0 \u00e9conomiser quelques 20 millions d'euros de TVA par mois<\/strong> et ce… jusqu'\u00e0 f\u00e9vrier 2018 lorsque l'op\u00e9ration a pris fin. On comprend alors pourquoi Xavier Niel parlait \u00e0 l'\u00e9poque d'une “grosse magouille”<\/a>. D'ailleurs, il se trouve que depuis que l'option n'est plus offerte, le service SFR Presse ne fait plus recette. A tel point que SFR commence \u00e0 chercher en coulisses un repreneur. On est maintenant tr\u00e8s curieux de savoir ce qu'il adviendra des concurrents de SFR qui l'ont imit\u00e9 avec des techniques similaires, ce qu'a d'ailleurs fait Bouygues peu de temps apr\u00e8s SFR<\/a>… mais aussi Orange ou encore Canal+.<\/p>\n