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{"id":2270258,"date":"2020-01-02T11:54:45","date_gmt":"2020-01-02T10:54:45","guid":{"rendered":"https:\/\/www.phonandroid.com\/?p=2270258"},"modified":"2021-04-14T14:57:56","modified_gmt":"2021-04-14T12:57:56","slug":"netflix-disney-prime-video-streaming-ne-menace-pas-laudience-du-cinema","status":"publish","type":"post","link":"https:\/\/www.phonandroid.com\/netflix-disney-prime-video-streaming-ne-menace-pas-laudience-du-cinema.html","title":{"rendered":"Netflix, Prime Video, Disney+ : non, le streaming n’a pas fait baisser l\u2019audience des cin\u00e9mas en 2019"},"content":{"rendered":"

Un rapport du CNC affirme que l\u2019audience du cin\u00e9ma en 2019 n\u2019a pas \u00e9t\u00e9 affect\u00e9e par la mont\u00e9e en puissance des plates-formes de streaming comme Netflix, Disney+ ou Amazon Prime Video. Le nombre d\u2019entr\u00e9es dans les salles obscures enregistr\u00e9es l\u2019ann\u00e9e derni\u00e8re est l\u2019un des meilleurs de la d\u00e9cennie.<\/strong><\/p>\n

\"salle<\/p>\n

Nous aurions pu croire que les services de streaming vid\u00e9o, comme Netflix, Apple TV+, Disney+ ou Amazon Prime Video, auraient une incidence sur l\u2019audience des salles de cin\u00e9ma. C\u2019est une fausse id\u00e9e. Alors que le nombre d\u2019abonn\u00e9s \u00e0 ces services est en croissance constante et que l\u2019offre est pl\u00e9thorique et vari\u00e9e, le cin\u00e9ma se porte assez bien. Le nombre d\u2019entr\u00e9es en 2019 est m\u00eame l\u2019un des meilleurs de la d\u00e9cennie<\/strong>. C\u2019est dire si les Fran\u00e7ais n\u2019ont pas boud\u00e9 le cin\u00e9ma en faveur de leur canap\u00e9.<\/p>\n

Lire aussi : Netflix, Prime Video, Disney+ : le CSA pourra r\u00e9guler les plateformes de streaming<\/a><\/strong><\/p>\n

L\u2019information \u00e9mane du CNC, le centre national du cin\u00e9ma et de l\u2019image anim\u00e9e, qui a publi\u00e9 son \u00e9tude annuelle sur la fr\u00e9quentation des salles obscures. Selon ce rapport, ce sont 213,2 millions d\u2019entr\u00e9es qui ont \u00e9t\u00e9 vendues sur 2019<\/strong>, soit une progression de 6%. Les chiffres de d\u00e9cembre, qui repr\u00e9sentent 10 % de l\u2019audience annuelle, ne sont encore que des estimations. Les vrais chiffres pourraient donc \u00eatre tr\u00e8s l\u00e9g\u00e8rement diff\u00e9rents. Toutefois, le CNC indique que l\u2019\u00e9cart ne pourrait d\u00e9passer les 5 %.<\/p>\n

L\u2019ann\u00e9e 2019 se positionne donc en seconde position des meilleures audiences de la d\u00e9cennie apr\u00e8s 2011 et ses 217,2 millions d\u2019entr\u00e9es. Il faut dire que l\u2019ann\u00e9e 2011 a \u00e9t\u00e9 marqu\u00e9e par le film \u00ab Les intouchables \u00bb. Nous sommes cependant assez loin des meilleurs scores de fr\u00e9quentation historiques, le record datant de 1966 avec 234,2 millions d\u2019entr\u00e9es. Si le CNC s\u2019enorgueillit de l\u2019audience enregistr\u00e9e par les films fran\u00e7ais (35 % de part de march\u00e9), elle occulte aussi que le cin\u00e9ma tricolore a attir\u00e9 moins de spectateurs en 2019 : 74,66 millions d\u2019entr\u00e9e, soit 5,7 % de moins<\/strong>. 2018 avait \u00e9t\u00e9 une bonne ann\u00e9e pour le cin\u00e9ma fran\u00e7ais, comme 2011 et 2014.<\/p>\n