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La Xiaomi Redmi TV lanc\u00e9e cet \u00e9t\u00e9 dispose encore d'une dalle LCD \/ Cr\u00e9dits : Xiaomi<\/figcaption><\/figure>\n

La technologie OLED<\/a> est dans les t\u00e9l\u00e9visions depuis 2013, mais longtemps le prix de ces \u00e9crans en faisaient des produits ultra premium pour ne pas dire inaccessibles au plus grand nombre. Le prix de ces t\u00e9l\u00e9viseurs a baiss\u00e9 chaque ann\u00e9e, mais les t\u00e9l\u00e9visions OLED restent en g\u00e9n\u00e9ral environ deux fois plus ch\u00e8res que leurs \u00e9quivalents LCD.<\/p>\n

Mais en 2020, les prix devraient repartir beaucoup plus vite \u00e0 la baisse. D'abord parce que l'offre va se diversifier. La transition \u00e0 l'OLED est en effet plut\u00f4t un succ\u00e8s pour des firmes comme Sony et Panasonic. Les innovations r\u00e9centes, notamment avec les \u00e9crans flexibles ou enroulables (chez LG et Sharp) montrent que le segment est un puits d'innovation. Et cela attire depuis plusieurs ann\u00e9es de nouveaux acteurs.<\/p>\n

La croissance des capacit\u00e9s de production est d'autant plus forte qu'une quinzaine de constructeurs ont rejoint l'aventure depuis la mise sur le march\u00e9 des premi\u00e8res t\u00e9l\u00e9vision OLED LG. Mais cela devrait se poursuivre nettement plus vite en 2020 avec deux arriv\u00e9es de poids : Xiaomi et Huawei. Pour Huawei, entrer dans l'OLED, c'est se cr\u00e9dibiliser sur le secteur des t\u00e9l\u00e9visions face \u00e0 Sony et Panasonic, sur un segment premium – avec vraisemblablement beaucoup d'innovation technologique.<\/p>\n