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{"id":2160298,"date":"2018-06-22T18:26:56","date_gmt":"2018-06-22T16:26:56","guid":{"rendered":"https:\/\/www.phonandroid.com\/?p=2160298"},"modified":"2018-06-22T18:26:56","modified_gmt":"2018-06-22T16:26:56","slug":"samsung-natteindra-pas-ses-objectifs-de-ventes-de-smartphones-en-2018","status":"publish","type":"post","link":"https:\/\/www.phonandroid.com\/samsung-natteindra-pas-ses-objectifs-de-ventes-de-smartphones-en-2018.html","title":{"rendered":"Samsung n’atteindra pas ses objectifs de ventes de smartphones en 2018"},"content":{"rendered":"

Samsung ne devrait pas atteindre son objectif de ventes de smartphones en 2018 : le constructeur avait pr\u00e9vu de vendre 350 millions de smartphones dans le monde, mais les analystes s'attendent d\u00e9sormais plut\u00f4t \u00e0 320 millions d'unit\u00e9s, soit pr\u00e8s de 9% de moins. La cause principale serait les mauvais chiffres de ventes du Galaxy S9, ainsi qu'un march\u00e9 du smartphone compl\u00e8tement satur\u00e9 par des smartphones concurrents, et de mauvaises performances en Chine.\u00a0<\/strong><\/p>\n

\"galaxy<\/p>\n

Samsung ne devrait pas atteindre son objectif – certes ambitieux – de vendre 350 millions de smartphones en 2018. Selon un rapport d'analystes repris par The Investor, le constructeur cor\u00e9en devrait see contenter de son objectif d'origine pour 2018 annonc\u00e9 avant la sortie du S9 c'est \u00e0 dire 320 millions, voire peut \u00eatre moins. Soit comme en 2015 et 2017 (respectivement 319,7 millions et 319,8 millions) et juste au-dessus des chiffres de 2016 (309,4 millions). Dans la foul\u00e9e de la sortie du S9, Samsung avait revu ses estimations \u00e0 la hausse, confort\u00e9 par des pr\u00e9commandes tr\u00e8s satisfaisantes.<\/p>\n