pourquoi la marque lance un smartphone tous les six mois ?<\/title>\n<meta name=\"description\" content=\"Le OnePlus 6 devrait \u00eatre rapidement supplant\u00e9 par le OnePlus 6T qui doit sortir \u00e0 la fin de l'ann\u00e9e 2018. Pourquoi la marque sort-elle d\u00e9sormais un smartphone tous les six mois ? 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{"id":2154234,"date":"2018-05-24T17:56:38","date_gmt":"2018-05-24T15:56:38","guid":{"rendered":"https:\/\/www.phonandroid.com\/?p=2154234"},"modified":"2022-07-08T09:26:27","modified_gmt":"2022-07-08T07:26:27","slug":"apres-le-oneplus-6-deja-un-oneplus-6t-pourquoi-la-marque-lance-un-smartphone-tous-les-six-mois","status":"publish","type":"post","link":"https:\/\/www.phonandroid.com\/apres-le-oneplus-6-deja-un-oneplus-6t-pourquoi-la-marque-lance-un-smartphone-tous-les-six-mois.html","title":{"rendered":"Apr\u00e8s le OnePlus 6, d\u00e9j\u00e0 un OnePlus 6T : pourquoi la marque lance un smartphone tous les six mois ?"},"content":{"rendered":"

Le OnePlus 6 est \u00e0 peine sorti que l'on parle d\u00e9j\u00e0 du OnePlus 6T qui va le remplacer. La filiale du constructeur chinois Oppo a adopt\u00e9 depuis le OnePlus 3 un rythme de sorties extr\u00eamement soutenu, alternant entre une nouvelle it\u00e9ration et un mod\u00e8le incr\u00e9mental tous les six mois. Une strat\u00e9gie qui peut \u00e9tonner, alors que la concurrence pr\u00e9f\u00e8re dans l'ensemble pousser au maximum la dur\u00e9e de vie de ses produits. Dans une interview pr\u00e9c\u00e9dent le lancement du OnePlus 6, le PDG de la marque Carl Pei a lev\u00e9 le voile sur les raison de ce rythme de sorties si rapide.<\/strong><\/p>\n

\"oneplus<\/p>\n

Vous n'aurez pas le temps d'oublier le OnePlus 6<\/a>, puisqu'un OnePlus 6T est d\u00e9j\u00e0 en pr\u00e9paration avec une sortie officiellement confirm\u00e9e pour fin 2018. En r\u00e9alit\u00e9, c'est devenu une habitude : cinq mois apr\u00e8s le OnePlus 3 sorti le 14 juin 2016, sortait un OnePlus 3T. Six mois plus tard, la marque lan\u00e7ait le OnePlus 5 (le 4 serait signe de malchance en Chine), suivi cinq mois seulement apr\u00e8s par le OnePlus 5T qui adoptait un spectaculaire \u00e9cran 18:9. A chaque fois les stocks sont \u00e9puis\u00e9s avant la sortie du nouveau mod\u00e8le qui devient donc de facto le seul smartphone mis en avant sur le site de la marque. Le “dernier OnePlus”.<\/p>\n